Get statistics on the latest impact online ordering has on restaurants and why you should implement new technology
The popularity of online ordering is on a meteoric rise. From giants like Amazon and Walmart to small startups, direct-to-consumer delivery and pickup options have swept the country. Restaurants are no exception. Ordering food online or through a mobile app the last couple of years has really taken off and will only grow faster in 2022.
Consumers are turning to solutions that simplify their lives and that includes ordering things online. By implementing an online ordering solution integrated with your restaurant POS system, you can better serve guests.
87% of Americans who use third-party food delivery services agree that it makes their lives easier.
Restaurant Online Ordering Statistics
Restaurateurs rely on data to make important business decisions. Here are a few statistics that will give you some insight into just how powerful online ordering is.
60% of U.S. consumers order delivery or takeout once a week.
31% say they use these third-party delivery services at least twice a week.
34% of consumers spend at least $50 per order when ordering food online.
20% of consumers say they spend more on off-premise orders compared to a regular dine-in experience.
Digital ordering and delivery have grown 300% faster than dine-in traffic since 2014.
70% of consumers say they’d rather order directly from a restaurant, preferring that their money goes straight to the restaurant and not a third party.
57% of millennials say that they have restaurant food delivered so they can watch movies and TV shows at home.
59% of restaurant orders from millennials are takeout or delivery.
33% of consumers say they would be willing to pay a higher fee for faster delivery service.
45% of consumers say that offering mobile ordering or loyalty programs would encourage them to use online ordering services more often.
63% of consumers agree that it is more convenient to get delivery than dining out with a family.
Americans who have not used a third-party restaurant delivery service say fast delivery (31%), restaurant selection (28%), low order minimums (27%), and first-use coupons (26%) would motivate them to try it.
60% of restaurant operators say that offering delivery has generated incremental sales.
Working with a third-party delivery service has been found to raise restaurant sales volume by 10 to 20%.
Delivery sales could rise an annual average of more than 20% to $365 billion worldwide by 2030, from $35 billion.
Customers who place an online order with a restaurant will visit that restaurant 67% more frequently than those who don’t.
How Can Online Ordering Impact Your Restaurant?
If hungry consumers can’t order from your restaurant, they’ll order from another business. You must understand the importance of intersecting food service with technology. Incorporating such technology makes your business more efficient and helps you upsell more items. Our new technology will help your restaurant succeed.
Want to learn more? Contact us!
By Leslie Radford